Introduction About the National Bank of OmanThe National Bank of Oman (NBO) is Oman's first local bank and was established in the year 1973 (National Bank of Oman, 2013, p. 1). It was founded with the objective of forging a rich history with the...
It will also boost the bank's capability to go into niche segments such as commodities financing. In addition, the bank will also enjoy greater flexibility of its portfolio, which will help it gain from changes in business cycles and market trends....
Nigeria Plc ranked the highest as the most popular bank amongst MSMEs with regards to deposit, credit and loan transactions. These premises lend credence to the fact that positioning is subject to customers' perception.2.4.4 PerceptionPerception can...
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