Research Examples

Measurements that make up effective celebrity athlete endorsers

Various studies have been led inspecting the measurements that make up effective celebrity athlete endorsers (Boyd and Shank, 2004 Braunstein and Zhang, 2005 Braunstein-Minkove, et al., 2011 Fink, et al., 2004 Koernig and Boyd, 2009 Till and Busler...

effective

Insiders and outsiders in the research process

Similarly, (Ganga and Scott, 2006) state that an insider research, concerns social interviews conducted between researchers and participants with cultural, linguistic, ethnic, national and religious heritage that are similar. While the outsider is a...

process, research

The different types of research strategies that can be employed in a research

There are different types of research strategies that can be employed in a research. According to Yin (2003) each strategy can be employed for exploratory, descriptive and explanatory research however Saunders et al., (2009) states that some are...

research

Types of research methodology

Research is a purposeful search used to understand a particular subject area (Kumar, 2005). Research methodology is a set of rules for research and validation of knowledge by the researcher (Creswell, 2003). According to Cooper and Schindler (1998)...

research

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