2. LITERATURE REVIEW 2.1. Types of Facebook Advertising Advertising can be defined as any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor. Advertisers include not only business firms...

Subway is well known with their choice of healthy meals provided in their menu. They understand the importance of offering a variety of nutritious options and providing access to complete nutritional information for the customers. On hectic days...